Case Study
Together Waterford is stronger.
Just as Waterford was rebounding from the last recession, feeling positive, ready to step into the next chapter, the pandemic hit, severely restricting activities at unprecedented levels.
Blinded sided by these restrictions, the city is rallying together to continue the hard work and efforts undertaken to rebuild over the last decade.
The logo and campaign thought process has been developed around the theme of rebuilding the city sector by sector, business by business, brick by brick.